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Our History

Over the past three decades, has delivered successful outcomes on its core missions. In these missions – preventing underage drinking, eliminating impaired driving, and empowering adults to make responsible choices around alcohol – has taken an evidence-based, partnership-driven, outcome-based approach. As part of our ongoing commitment to demonstrate our impact with clarity and transparency, has produced an annual Impact Report, which demonstrates the tangible impact of our work through clear reductions in all forms of alcohol misuse.

We encourage you to review the 2022 Impact Report and see first-hand, the measurable impact we have had and just how much progress we have achieved by working together.



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